We recently fell in love with poppi, both the product and the brand's stellar design elements. After spending some time developing our own look for the prebiotic soda brand, we decided we needed to really bring these renders to life! Working with some of our favorite artists, we explored animating poppi cans and flavors in unexpected ways.
Using techniques like deformation, geometry nodes, and liquid simulations, we cast poppi into a nostalgic world of color and movement. Cans and droplets turn into fruit. Splashes turn into magical swirls that defy gravity. And who doesn't love raspberry explosions?
It's a playful brand with an equally playful potential to inspire. We hope you enjoy the work as much as we enjoyed making it!
— BEHIND THE SCENES —
CREDITS
Creative Director, 3D Artist | Britta McPherson
Creative Director, 3D Artist | Ben Webber
Executive Producer, Editor | Patrick Mack
Houdini Artist | @jacktone_okore
2D Motion | Haseeb Khan
Sound Design: Jonathan Waller, @overcoastmusic
Creative Director, 3D Artist | Ben Webber
Executive Producer, Editor | Patrick Mack
Houdini Artist | @jacktone_okore
2D Motion | Haseeb Khan
Sound Design: Jonathan Waller, @overcoastmusic
